Jun 17, 2025
In the world of personal finance, rules of thumb are everywhere. They’re easy to remember, simple to apply, and often feel intuitively right. But that’s exactly the problem. These shortcuts appeal to our cognitive biases, especially our desire for certainty and simplicity in complex decisions. It is human nature to try and rationalize difficult concepts down to simple steps. Unfortunately, what feels “safe” or “normal” can lead to suboptimal outcomes, especially when managing wealth. With the passage of time many of these rules have become totally obsolete due to new math, different variables, or new options that were not available many years ago.
Here are ten of the most common and misleading financial rules of thumb and why they don’t hold up under scrutiny.
“You’ll be in a lower tax bracket in retirement.”
Not always. Higher net worth individuals may face similar or even higher effective tax rates in retirement due to RRIF withdrawals, sale of property, quality pensions, capital gains, business sales and the loss of deductions they had while working.
“You should take your CPP entitlement as early as possible (at age 60)”
Stories of people passing away soon after retiring are emotionally impactful but rare. Many live to their life expectancy. Delaying CPP in suitable circumstances can offer substantial future benefits to your retirement income.
“My parents did not live long, so I won’t either”
Ideally, your savings outlast you. Thanks to advances in medicine and preventive care, Canadians are living longer than ever. For couples near retirement, at least one spouse is now expected to live into their early 90s, often around age 92 to 94, depending on health, income, and lifestyle.
“Always pay off your mortgage before investing.”
While debt reduction is important, low-interest mortgage debt can be strategically used to invest in higher-return opportunities.
“You should only invest in what you know.”
This advice can lead to home bias and under-diversification. A globally diversified portfolio historically provides better risk-adjusted returns (more returns with less risk) over time.
“Past performance is a good predictor of future returns.”
We see this often. After an investment has had 1-2 years of above average performance, the net flows to the investment rise drastically, typically just before a correction. Markets are cyclical, and chasing past winners often leads to buying high and selling low.
“You should subtract your age from 100 to get your portfolio equity allocation.”
This outdated formula ignores longevity trends, inflation risk, and individual risk tolerance. Many investors need more growth than this rule allows, especially in retirement. As you age, the more this calculation reduces your future expected returns.
“A 4% withdrawal rate is always safe in retirement.”
The 4% rule is based on historical U.S. market returns and doesn’t account for sequence-of-returns risk, low-yield environments, or personal spending variability. The younger you are when you retire, the more risk there is with this approach.
“Diversification means owning a lot of different funds.”
Owning multiple funds doesn’t guarantee true diversification—many funds overlap in holdings, leading to hidden concentration risk.
“Bonds are always safer than stocks.”
In inflationary or rising rate environments, bonds can lose real value. Risk depends on duration, credit quality, and macroeconomic context—not just asset class.
Financial shortcuts may sound smart, but they often oversimplify complex decisions. Many popular rules of thumb don’t reflect today’s reality. Personalized advice beats outdated formulas every time.
Tax planning can be also complex and hard to understand, because everyone's situation is unique. Below, we look at different financial situations and how we'd suggest each person proceed to get the most favorable result.
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